And talking about advertising, it's a short slide into propaganda.
Certainly the various methods that have developed for producing propaganda
are, in rawest form, methods for creating catchy memes. One web site on
propaganda that I can't hype enough is:
For simple slogan-esque meme "forms", check out their slogan list:
-- Kirt A. Dankmyer <firstname.lastname@example.org> --- Academic Computing Specialist http://www.wfu.edu/~dankmyka/ -- (910) 759-4202 -- PGP public key available. For the Snark _was_ a Boojum, you see. --Lewis Carroll