RE: virus: Four Principles Digest

bolin aaron ulysses (
Wed, 2 Apr 1997 11:31:28 -0600 (CST)

Richard Brodie recently wrote something to the effect that the four
principles I have "reveiled" are the wrong ones.
As I response I just want to explain that in the biological world, when
there is an unexploited source of food "a niche" then sometimes species
evolve to fill that niche.

Applying this idea to memes, when Richard Brodie suggested that there are
four principles that can be used to start a runaway movement, he created
a niche in the ideosphere. Just like if I say there are three secrets to
seducing anybody, then people will start to wonder what they are. Soon
someone will come up with three secrets.

My four principles are the right ones because they are adaptive and fit
the niche that you have created Mr. Brodie. The only way you can unseat
them as the bona fide four principles is to out-compete them for the four
principle niche. If your principles are so much better, then put them to
the test--let the best memes survive.