RE: virus: Subliminals

Wade T.Smith (
Tue, 30 Dec 97 18:43:14 -0500

>So if you define subliminal to be the subtext of the Folger's coffee
>ads I'd say it does work.

Ah- that is not my definition of subliminal at all. (Nor do I think it is
the definition used by subliminal proponents.) Subtexts are just that-
subtexts, capable of being delineated- subliminals are _supposedly_ not
consciously apprehended. I am not in disagreement that most all
advertisements use subtexts, and that such underpinnings are persuasive
elements. I do disagree that there is a concerted, conscious effort to
embed subliminal content, and that such content makes a valid difference
in the behavior of the observer. I do not disagree that such content is
being attempted by a limited crowd. I am fully skeptical about any
influence such attempts may have.

Wade T. Smith | "There ain't nothin' you | shouldn't do to a god." |
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