> Were you ever persuaded to move
> in some direction because of a news piece? (If so, OK, if not OK, I don't
> know. I never was.)
Persuasion is not the goal of first contact; brand recognition is. Get
them to know your name first and formost. That is the foot in the door.
And remember: serendipity helps those who help themselves.
:-)
> I suppose I am going towards a William
> Morris or a Shaker kind of approach here- the very real appeal of a thing
> that _works well_ and is delicately simple, is a powerful thing with me.
> I appreciate it in phraseworks and philosophies as well- applying Occam
> (and a sense of design aesthetic) to this church yields me with exercises
> in iconography. I am much more startled by the CoV biohazard icon than by
> any of Brett's graphical machinations, or the size of Brodie's book, for
> instance.
I'm a big fan of the Ideohazard(tm) as well, but let's face it--you can't
sell Dilbert salt shakers until you have a Dilbert. The icon moves the
product in this culture, not the other way round.
If you know cases that disprove this, then please, /bring on your
evidence./
> Well, I do not want there to be a PR man for this place. (Incidently,
> where are we?) I want people to approach it without seeing it.
As objective a fellow as you must see, that in order for someone to stumble
upon something, there must be something in their path for them to stumble
on.
-Prof. Tim